ExpressX & QRX Partner Code of Conduct
Marketing and Priority Services
1. Transparency and Honesty -
Accurate Representation: All marketing materials must present ExpressX, QRX Controller, and the priority services truthfully. Any claims regarding functionality, benefits, or performance should be substantiated. - Clear Pricing: All fees and service charges, including transaction fees and governance fees, must be disclosed upfront, ensuring clarity for merchants and customers. - No Misleading Information: Marketing communications should avoid deceptive language, exaggerated claims, or omitting critical details.
2. Respect for Privacy –
Customer Data: All merchants and customers’ personal and transaction data must be handled with confidentiality, in compliance with data protection laws. - Permission-based Marketing: Obtain explicit consent from users before sending promotional materials via email, text, or social media. - Opt-out Options: Ensure that recipients of marketing communications can easily unsubscribe or opt-out of future messages.
3. Ethical Promotion of Priority Services –
Fair Priority Pricing: Promote priority services with clear explanations of the benefits, and ensure pricing reflects the added value provided by expedited service options. - No Hidden Costs: All additional charges for priority services, including any governance fees, must be clearly stated in marketing materials and at the point of transaction. - Service Expectations: Communicate realistic expectations for priority service delivery times and outcomes.
4. Governance Fee Compliance –
Industry-Specific Governance Fee: The governance fee is subject to the industry and merchant's compliance with regulatory and operational standards. It will be applied based on the merchant’s adherence to the required guidelines and performance within their respective industries. - Compliance Transparency: Merchants must be informed of any compliance-related obligations that could impact the governance fee. Full disclosure of how this fee is calculated and under what circumstances it may vary should be provided.
5. Co-Branding and Collaboration –
Alignment with Partners: When marketing ExpressX or QRX on co-branded websites or materials, ensure that the partner’s brand values align with ExpressX’s principles. Brand Consistency: Ensure the ExpressX and QRX branding, logos, and messaging are used consistently and appropriately across all co-branded platforms. Partner Transparency:
Clearly disclose all co-branding relationships and the nature of any partnerships in promotional materials.
6. Compliance with Legal Standards –
Adherence to Laws: Ensure that all marketing campaigns adhere to relevant local, national, and international laws, including but not limited to consumer protection, e-commerce, and advertising laws. Anti-Fraud Policies: Avoid any tactics that may be perceived as manipulative or fraudulent, such as false urgency or pressure sales techniques.
7. Respect for Competition –
Fair Competition: Marketing materials should focus on highlighting the strengths of ExpressX and QRX without disparaging competitors or engaging in negative marketing. Comparison Claims: Any comparative advertising should be factual, fair, and backed by evidence.
8. Responsible Use of QRX Controller Tab –
Clear Navigation: The QRX Controller tab on co-branded websites should be easy to navigate, providing clear access to services without overwhelming users. - Ethical Lead Capture: When using the QRX Controller tab to capture leads or customer information, ensure the data is collected ethically and with explicit consent. - User Support: Provide clear, accessible support options for merchants and customers using the QRX Controller tab for managing their services.
9. Inclusive Marketing Practices –
Diversity and Inclusion: Ensure that marketing campaigns and materials are inclusive and respectful of all demographics, avoiding stereotypes or discriminatory language. Accessible Services: Marketing efforts should reflect a commitment to making the ExpressX and QRX services accessible to a diverse range of merchants, regardless of business size or industry.
10. Sustainability and Social Responsibility –
Environmental Considerations: Where possible, prioritize eco-friendly marketing practices such as digital overprint materials, and highlight any environmental benefits of ExpressX and QRX. - Community Engagement: Promote positive community impact through ExpressX and QRX services by highlighting contributions to local businesses, economies, and social causes.
11. Continuous Improvement -
Feedback and Adaptation: Regularly seek feedback from merchants and customers to improve marketing strategies and adapt to changing market needs. Compliance Audits: Regularly review marketing materials and campaigns to ensure compliance with this code of conduct and make adjustments where necessary. By following this Code of Conduct, ExpressX and its partners commit to upholding ethical, transparent, and respectful marketing practices that prioritize the needs of merchants and customers while ensuring a positive and compliant business environment.
Performance
You and your personnel are obligated to:
1. Place priority on all ExpressX orders. This means putting ExpressX consumers’ orders ahead of all others regardless of timing or order of purchase.
2. Prepare and deliver ExpressX consumers purchased product(s) in the fastest manner possible while still maintaining premium quality.
3. Extend VIP treatment to all ExpressX consumers regardless of their age.
4. Extend gratitude to all ExpressX consumers by thanking them for being a VIP customer.
5. Keep all ExpressX consumers notified of the status of their orders via the QRX Controller.
6. Call out “EXPRESS ORDER FOR (Customer’s name)” upon completion of the order.
7. Labor, Health, Safety, and the Environment:
a. Strictly comply with all applicable labor, health, and safety laws and regulations in all markets in which you operate, at both the federal and local level, including any minimum wage and maximum working hours requirements.
b. Prohibit unlawful discrimination or harassment in the workplace, which includes any behavior that creates an intimidating, unsafe or hostile environment (note that this prohibition extends to your interactions with ExpressX personnel, Drivers, our Merchants, and ExpressX customers).
c. Provide your personnel with safe and healthy working conditions, including by offering emergency training and resources, practicing industrial hygiene, and enacting equipment safety initiatives, as appropriate.
d. Conduct your operations in ways that are environmentally responsible, meet the appropriate level of environmental due diligence.
e. Comply with all environmental laws, regulations, and standards to ensure a safe work environment for your personnel.
f. Make efforts to use energy efficiently, reduce pollution, and employ sustainability measures.
Gifts and Unfair Competition
You and your personnel shall:
Comply with all applicable anti-corruption laws, which may include the U.S. Foreign Corrupt Practices Act, the Canadian Corruption of Foreign Public Officials Act, as well as any other applicable laws and regulations prohibiting public or commercial bribery, extortion, kickbacks, or other unlawful or improper means of conducting business.
Comply with all applicable laws and regulations regarding fair competition and antitrust.
Comply with all applicable import, export, customs, sanctions, embargoes, boycott and other trade compliance laws and regulations.
Not directly or indirectly, give or receive (or authorize the giving or receiving) of anything of value (for example, money, gifts, favors, donations, meals, and entertainment, regardless of the amount) to secure an improper advantage, to induce anyone to improperly perform a function or duty, to reward anyone for the improper performance of a function or duty, or with the belief that the acceptance of the thing of value is improper.
Not promise, give, or authorize the provision of “facilitating payments” to expedite or secure the performance of non-discretionary, routine governmental duties, even if permitted by applicable law.
Not offer, promise, or give, gifts, hospitality and/or travel to government officials on ExpressX’s behalf for the purpose of improperly obtaining or retaining business or securing an improper business advantage.
Not use forced, involuntary, or child labor.
Confidentiality and Information Privacy
You and your personnel shall:
Comply with all applicable data privacy laws and regulations when processing the personal or identifying information of anyone with whom you conduct business, which may include suppliers, customers, consumers, and employees.
Strictly safeguard the data and information privacy of any personal information you receive from or through ExpressX.
Make reasonable and industry standard efforts to keep data secure and confidential at all times.
Not share or disclose ExpressX’s intellectual property, confidential information, or any other proprietary information that you may acquire or have access to through your relationship with ExpressX. This includes, but is not limited to, information developed by you in connection with your engagement with ExpressX, and any information relating to ExpressX products, ExpressX customers, ExpressX Merchants, ExpressX personnel, pricing, costs, strategies, programs, processes, and practices. If you have executed a non-disclosure agreement with ExpressX, that agreement will supercede this section.
Books and Records
You and your personnel shall:
Cooperate fully with ExpressX in any government audits to the extent relevant and applicable to you
Keep accurate books, accounts, and records for all transactions related to your business with ExpressX.
Not use fictitious, inaccurate, or misleading documents to support transactions related to business with ExpressX.
Not engage in false or misleading accounting practices, such as using undisclosed or unrecorded payments.
Placement on the Platform
ExpressX reserves the right to take into account the impact of a Merchant’s conduct on both the customer experience and the ExpressX brand when determining the Merchant’s prominence, participation in programs such as ExpressPass, and/or availability on the ExpressX Platform. That conduct includes but is not limited to timeliness and accuracy of orders fulfilled, customer ratings and reviews, customer concerns regarding food quality or food safety, detrimental price inflation and/or customer complaints about price inflation, frequent price fluctuations and/or customer complaints about the frequency of price fluctuations, and any other conduct that may violate our Partner Code of Conduct.
Failure to Comply
Failure to comply with this Code of Conduct will be considered a breach of your contract with ExpressX, and may result in ExpressX terminating its business relationship with you immediately. To the extent your contract contradicts or supplements this Code of Conduct, the contract shall govern as it applies to that contradicting or supplemental provision.
ExpressX, LLC, including its affiliates and subsidiaries (collectively, “ExpressX”) is committed to operating with the highest degree of integrity and in compliance with all applicable laws. We require you (you may be one of our merchants, suppliers, distributors, agents, representatives, contractors, vendors, tenants, or other business partners), as well as your personnel (people such as your employees, directors, officers, agents, representatives, and subcontractors) to share in this commitment alongside our personnel.
It is your obligation to immediately report any known or suspected violations of this Code of Conduct (whether the violation is by you, your personnel, ExpressX, or ExpressX’s personnel) via written notice: ExpressX Code of Conduct, 1742 S Woodland Blvd, Ste 199, Deland, FL 32720.